Social Media Marketing

Social Media Marketing is the communication process of gaining customers and potential audience’s attention through website traffic by using different social media sites. When you would like to use social media marketing you have to uses different social networking sites (like Facebook, Youtube, Twitter, LinkedIn, Blogs, Instagram, Email and Google+) which allow individuals from different areas and also businesses from different sectors to interact with one another and build publics relationships and communities online. When your company starts to join in these social channels, consumers can directly interact with you on virtual platform online. These interactions can be much more personal to users than traditional methods of outbound marketing and advertising what we see commonly.

Regarding Social Media Marketing programs we generally focus on emphasizing efforts with a view to creating contents that attract desired attention and encourages audience’s to share it across their reachable social networks. This sharing of customers posts resulting electronic word of mouth (EW0M) which refers to any statement consumers share via the Internet (e.g., web sites, social networks, instant messages, news feeds) about an event, or a campaign and product, service, brand or company or any other important information. When the stated message spreads from one to another, user to user, customer to customer and probably resonates because it comes from a trusted family & friends, relatives, or any other third-party source in a very short time, as opposed to the brand or company itself, this types of marketing results in earned media rather than traditional paid media.

We also like to put the necessary information about what products and services prospective clients might be interested in and also we like to use semantic analysis technology which is new and latest technology, by which your company can detect buying signals, and can get significant sales prediction, as the content shared by people and questions posted online on regular basis. In order to integrate social networks supporting your marketing strategies, we would like to use a marketing model. This model includes the following most practiced steps:

·         Selection of potential social networks to use

·         Definition of a financial plan

·         Definition of organizational structures to manage the social network in the market

·         Selection of target audiences

·         Promotion of products and services

·         Performance measures, monitoring and providing feedbacks


There are two basic strategies which we follow regarding your needs in engaging the social media as marketing tools they are:

·         The passive approach (just doing communication, uploading posts and contents smoothly and providing feedbacks)

·         The active approach ( this is an approach to do full marketing efforts to make them buy and participating in marketing promotions)

The active approach ( this is an approach to do full marketing efforts to make them buy and participating in marketing promotions) While we follow this strategy our engagement with the selected social networking tools encompasses two more important services like

·         Proactive posting of new content and conversations, as well as the sharing of content and information from others

·         Reactive conversations with social media users responding to those who reach out to your social media profiles through commenting or messaging.


We have a highly experienced team of marketing people who like to work with Facebook, Youtube, Twitter, LinkedIn, Blogs, Instagram, Email and Google+ these social networking tools and with these social networking sites we are giving services more than 7 years. Additionally we provide the following more services-


·         Social media optimization

·         Internet marketing

·         Integrated marketing communications

·         Web 2.0

·         Visual marketing

·         Social media measurement

·         Social network aggregation

·         Social bookmarking

·         Social analytics

·         Social media mining

·         Social network analysis

·         Automation

·         Social media

·         Blog marketing

·         Validation


According to the statistical report of Google the percentage of Social networking is used by 76% of businesses nowadays. Business retailers from the whole world have seen approximately 133% increases in their revenues from social media marketing and online marketing. So think about your company and your company presence on online. Looking for online marketing help? Don’t worry; we are here to give you the desired solution and services. We are digital growth partner of your digital journey.